{"id":22302,"date":"2025-10-24T14:53:18","date_gmt":"2025-10-24T17:53:18","guid":{"rendered":"https:\/\/unimac.com\/br\/?p=22302"},"modified":"2025-10-24T14:53:21","modified_gmt":"2025-10-24T17:53:21","slug":"imprensa-core-by-unimac-equipotel","status":"publish","type":"post","link":"https:\/\/unimac.com\/br\/news\/imprensa-core-by-unimac-equipotel\/","title":{"rendered":"Core by UniMac \u00e9 destaque em reportagem sobre lavanderias na Equipotel 2025"},"content":{"rendered":"\n<p class=\"has-text-align-center\"><em>Novidade foi demonstrada em evento internacional de hospitalidade realizado em setembro<\/em><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"886\" height=\"591\" data-src=\"https:\/\/unimac.com\/br\/wp-content\/uploads\/sites\/14\/2025\/10\/image-13.png\" alt=\"\" class=\"wp-image-22304 lazyload\" data-srcset=\"https:\/\/unimac.com\/br\/wp-content\/uploads\/sites\/14\/2025\/10\/image-13-200x133.png 200w, https:\/\/unimac.com\/br\/wp-content\/uploads\/sites\/14\/2025\/10\/image-13-300x200.png 300w, https:\/\/unimac.com\/br\/wp-content\/uploads\/sites\/14\/2025\/10\/image-13-400x267.png 400w, https:\/\/unimac.com\/br\/wp-content\/uploads\/sites\/14\/2025\/10\/image-13-600x400.png 600w, https:\/\/unimac.com\/br\/wp-content\/uploads\/sites\/14\/2025\/10\/image-13-768x512.png 768w, https:\/\/unimac.com\/br\/wp-content\/uploads\/sites\/14\/2025\/10\/image-13-800x534.png 800w, https:\/\/unimac.com\/br\/wp-content\/uploads\/sites\/14\/2025\/10\/image-13.png 886w\" data-sizes=\"(max-width: 886px) 100vw, 886px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 886px; --smush-placeholder-aspect-ratio: 886\/591;\" \/><figcaption class=\"wp-element-caption\">Equipamentos em exposi\u00e7\u00e3o na Equipotel 2025. Cr\u00e9dito: Alliance Laundry Systems<\/figcaption><\/figure><\/div>\n\n\n<p>Com integra\u00e7\u00e3o de Intelig\u00eancia Artificial (IA), a nova tecnologia de gerenciamento de lavanderias &#8211; <strong>Core by UniMac<\/strong> &#8211; que possibilita rastreabilidade inteligente e maior sustentabilidade nas opera\u00e7\u00f5es, tem chamado a aten\u00e7\u00e3o do mercado, mais do que isso, tamb\u00e9m foi pauta de ve\u00edculo de imprensa especializado em hotelaria. Tanto a demonstra\u00e7\u00e3o para profissionais de meios de hospedagem e de lavanderias, quanto a mat\u00e9ria foram realizadas durante a Equipotel 2025.<\/p>\n\n\n\n<p>A publica\u00e7\u00e3o <strong>Na 62\u00aa Equipotel, Alliance aposta em hotelaria mais sustent\u00e1vel<\/strong>, da Revista Hot\u00e9is, destacou o trabalho que as marcas da multinacional v\u00eam desenvolvendo com foco em aumentar a sustentabilidade na rotina das lavanderias. A entrevistada foi Aline Kan\u00f4, gerente de marketing Latam da Alliance Laundry Systems. \u00a0<\/p>\n\n\n\n<p>A gestora destacou que a nova tecnologia, que funciona por meio de internet e wireless, possibilita o acesso em tempo real a informa\u00e7\u00f5es e dados operacionais, relat\u00f3rios de funcionamento de maquin\u00e1rios e a programa\u00e7\u00e3o \u00e0 dist\u00e2ncia. Desta forma, \u00e9 poss\u00edvel otimizar ainda mais o uso de recursos como \u00e1gua, energia e produtos. Confira o conte\u00fado completo neste <a href=\"https:\/\/revistahoteis.com.br\/na-62a-equipotel-alliance-aposta-em-hotelaria-mais-sustentavel\/\">link<\/a>.<\/p>\n\n\n\n<p>A empresa tamb\u00e9m contribuiu com outras mat\u00e9rias de ve\u00edculos especializados durante o evento e o pr\u00e9-evento, caso da publica\u00e7\u00e3o <a href=\"https:\/\/checkinsp.com.br\/sustentabilidade-na-hotelaria-checkinsp\/\"><em>Sustentabilidade na hotelaria: destaques da Equipotel 2025 em S\u00e3o Paulo<\/em><\/a>, pelo site Check-in SP.<\/p>\n\n\n\n<p>Outro exemplo, foi a entrevista de Guilherme Caminha, gerente comercial da Alliance Laundry Systems, sobre a import\u00e2ncia da lavanderia em meios de hospedagem e a participa\u00e7\u00e3o da multinacional na feira para o ve\u00edculo <a href=\"https:\/\/youtu.be\/JnKaamX0Mx4\">Mercado &amp; Feiras<\/a>.\u00a0<\/p>\n\n\n\n<p>O especialista tamb\u00e9m participou de podcast da Associa\u00e7\u00e3o Brasileira da Ind\u00fastria de Hot\u00e9is (ABIH) para o Portal do Hoteleiro, onde destacou o trabalho que a multinacional vem desenvolvendo com as tr\u00eas marcas comercializadas no pa\u00eds: UniMac, Speed Queen e Primus.<\/p>\n\n\n\n<p>Para saber mais sobre o <a href=\"https:\/\/unimac.com\/br\/news\/core-unimac-equipotel-2025\/\">Core By UniMac<\/a> e outras tecnologias, acesse as abas <a href=\"https:\/\/unimac.com\/br\/products\/\">Produtos<\/a> e <a href=\"https:\/\/unimac.com\/br\/tecnologia\/\">Tecnologia<\/a>, no site da marca, ou entre em contato com a empresa.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"591\" height=\"709\" data-src=\"https:\/\/unimac.com\/br\/wp-content\/uploads\/sites\/14\/2025\/10\/image-14.png\" alt=\"\" class=\"wp-image-22305 lazyload\" data-srcset=\"https:\/\/unimac.com\/br\/wp-content\/uploads\/sites\/14\/2025\/10\/image-14-200x240.png 200w, https:\/\/unimac.com\/br\/wp-content\/uploads\/sites\/14\/2025\/10\/image-14-250x300.png 250w, https:\/\/unimac.com\/br\/wp-content\/uploads\/sites\/14\/2025\/10\/image-14-400x480.png 400w, https:\/\/unimac.com\/br\/wp-content\/uploads\/sites\/14\/2025\/10\/image-14.png 591w\" data-sizes=\"(max-width: 591px) 100vw, 591px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 591px; --smush-placeholder-aspect-ratio: 591\/709;\" \/><\/figure><\/div>\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Novidade foi demonstrada em evento internacional de hospitalidade realizado em  [&#8230;]<\/p>\n","protected":false},"author":56,"featured_media":22304,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[1925],"tags":[1871,1948,1969,1970,1967,1968,1869],"class_list":["post-22302","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticia","tag-alliance-laundry-systems","tag-core-by-unimac","tag-inovacao-em-hospitalidade","tag-inteligencia-artificial-na-lavanderia","tag-lavanderia-inteligente","tag-sustentabilidade-na-hotelaria","tag-unimac"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v23.4 (Yoast SEO v26.2) - 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